Monday, 15 May 2017

End of Module Evaluation.

Learning Outcome
Evidenced where?
Blog, Visual Journal, Roughs, Final Illustrations, Storyboards, Development Sheets etc.  (No more than 75 words)
Your grade
Using words:
> poor, satisfactory, good, very good, excellent
5A3: Demonstrate an informed understanding of professional context of their practice within the creative industries and cultural environment. (Knowledge & Understanding - Research and Critical Awareness)
I have researched throughout the year into different practitioners, their practices and the context within which they sit. By visiting galleries and events such as print fairs, thought bubble and this has enabled me to have one to one conversations in person to several practitioners including Touching Elbows – Kate Gibb and Will Luz Ask them questions about their practice and how they started out in their carrier and current projects. I also attended talks given by practitioners such as Dominic Kesterson, Louise Lockhart and Dr Me.
Very good.








5B2: Identify and analyse the challenges and opportunities offered by future developments within individually appropriate areas of creative practice. (Cognitive Skills - Problem Analysis, Problem Solving)
I have been keeping an eye open for opportunities, going after them and creating my own as well, for example, asking if artists at Thought Bubble were open for collaboration and exchanging contact details. I am also starting to gain strong links with industry by keeping in touch with Gerry Brakus and passing on my work by hand with contact details on during her visit to ensure that she had my details and that she would remember me. And it worked well, but when emailing her question for the creative report I decide to keep emailing her several times in order to get the response I was after. This resulted in really great answers back and a rote for further investigation into international journalism.
Very good.
5C2: Develop a body of work in response to a defined brief that effectively demonstrates professional working practices in research, planning and communications. (Practical Skills - Visual Quality and Conceptual Development)
Throughout this module I have been developing my understanding of where I may fit into the creative industry. I have been looking down several routes and seem to have no condensed it down to one path that seems to be working but that also challenges me as a practitioner. From this development I have gained a much greater understanding of what editorial illustration is and what it entails.
Very good.
5D2:Employ a range of appropriate professional communication methods to record and present their own creative practice, concerns and ambitions. (Key Transferable Skills, Organisation, Communication and Evaluation)
Gaining and developing a contact within that industry, that has lines to other contacts both UK and international is vital and is one that I need to keep. It is also someone who I can ask advice and support from if needed. Collaborating on Life’s a Pitch was also a good source for transferable skills, as I feel that my presentation skills have improved and we have formed a collective that we are taking further and planning to create work for events such as Thought Bubble.
Very good.

Summative Evaluation (See Evaluation Guidance on next page for more information)

You are required to write a 750 word Summative Evaluation of this module.
Please type up your Summative Evaluation in the box below. Make a PDF of the document and post the PDF as your final post on your OUIL503 blog. Also, please cut and paste the text from this box into the final page(s) of your OUIL502 Project Report.


At the start of this year I was not sure where I could potentially fit into industry, I had several ideas for where for example book publishing or character design but I have found that as my year has progressed I am dealing with and passionate about political and social issues, and building work around topics with the aim of highlighting and making clear to people that these problems within societies are still ever present and need to be addressed. It was after the submission of 504 that I realized the editorial could be a potential path for me to follow and similar topics kept occurring within other modules so I started to develop an aim to try and gain an understanding into what editorial illustration is. I tried to achieve this aim by looking into current practitioners working in this field and how they approached the stories and articles they were given. I also did serval case studies into different papers that I would potentially like to work for and understand their aims and the types of stories they cover. I was also able to gain a contact in Gerry Brakus. When she came to visit the college we were set a mini brief to illustrate an article, and she was really impressed with the image I came up with and loved the narrative and aesthetic. Even though it didn’t meet the brief requirements she did say that she would definitely publish this image to go along side an article based on a short story or creative piece. Editorial is not just about political and social issues there is also creative editorial, which features in magazines like the newstatesman. I decide that before she left I would give her one of the prints and write my details on the back. This was a good move as she then asked me to email her and it was a good way to ensure that she would remember me. And she did, so I decide that she would be a really good contact for the creative report because I wanted to know more about a point she made about the UK press having a conservatism approach to stories whereas Europe are much more open to being daring with the way the tackle stories. In her replies she said that this was down to a fear the readers had but also that after incidents such as the death of Princess Diana and the Leveson Enquire , where private phones where hacked by papers such as the news of the world. Restriction where put in place in order to control the press. So there is a fear of stepping out of line and causing offense. Of course Phone hacking is way beyond the boundaries that the press should go and was wrong but I find it interesting and I want to investigate more into why Journalist felt that it was necessary to go to this extent to get stories. Also I need to find out why the international press are much braver then our own. Over the summer this is something that I am determined to find out and I am going to be emailing Gerry again and asking who would be a good international editor or journalist to contact to help me gain a stronger insight into the dived in journalistic approaches.

It has also been really useful during this module to collaborate with others in my course, and as a result of pitching a theoretical group idea in a collective has encouraged and inspired us to carry on our collective and make our ideas real. So the collective that I am a part of is great as we have a mix of practitioners but the majority of us use similar mediums and processes, also ideas. This is an element that we can use in group projects, for example design piece together. We also have assigned role that suite our individual skill sets for example we have branding, promotion, managing and organizing. One of our aims for the future is to start setting up stalls selling both individual and group work, we are going to try and get a table at thought bubble. This will be a really good platform for us to start on as the festival attracts a wide audience and will help us to identify a specific audience that our work is aimed at.

Overall in this module I struggled at the beginning to find a path with which to direct my further research but found that as I progressed through the other modules it naturally fell into place, and next year I think I am set for a much wider investigation into the editorial industry and going full power to develop the contacts I already have and gaining new ones as I think that this is going to be a key way for me to get started. The main ways that I am going to try and do this is by sending off small postcards of my work and emailing them directly and if possible I can go a vist them. I feel like my personal practice this year has come on leaps and bounds however the professional side still needs work, currently I am seeing myself becoming an freelance illustrator, with the collective on the side, so I need to find a way of branding myself and creating a more striking presence.

















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