joohee yoon

Joohee Yoon is an artist who's work I really admire. It is a great mix of colour and pattern , which is placed into context with lots of different applications. Editorial seems to be the main context within which her work sits. This image here was for an article about doctors being given more time to operate. It is a really inventive way of approaching the subject in a way that is both intriguing and become more informative the more you read the story. This is a successful piece of editorial illustration, as incorporates toughs two keep things. It is both the aesthetic and the colours that draw people in to look at the image and the way the colours and details overlap each other increases the overall detail but also replicated that of a screen print. this image could work small scale in print but also large scale for example an A2 poster.

Yoon also has more recently started to design for fabrics. The image above is a scarf within which is seems to have developed a selection of motifs that has then been composed and transferd onto the fabric by hand  to make the final piece. I like how it isn't all cemetrical and still has a strong illustrative element as there looks to be a small narrative that is running through it. It is so intricately detailed and it is really good to see that just because you may mainly work as a editorial illustrator you can still get combinations or collaborate to design fabrics ,packaging and books.